Tuesday, March 3, 2015

Rai Way, in any part of Europe content producers … – The Daily

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There are towers and towers. This Silvio Berlusconi knows. That’s why it might be willing to scale back the ambitions of his Ei Towers Rai Way just to put one foot in the future national center of the transmitting antenna. A big industry, which will provide services for television, but also for the phone is indeed a very interesting project with a lucrative prospect for future members, but with the neo not secondary to the consumer, that content producers and transmission network would find themselves to live in a incestuous marriage that is unmatched in Europe. With gains that dwarfs the current offer Mediaset for the branch of Viale Mazzini. As reflected in the numbers of market-leading companies such as the US Crown Castle , in the past potential purchaser of Rai way and stopped out by the then Minister Maurizio Gasparri to avoid “a tragic mistake. ” The American company, which owns 40 thousand towers, closed 2014 with sales up 22% to 3.69 billion dollars compared to the previous year and an operating margin rising by 19% to 2.14 billion. In practice, half of what the group cashes turns into margins. The reason? “Today, access to technology and information is no longer a luxury. It ‘a necessity, “as the site of Crown Castle, a group that has doubled in a year, the coupon for its shareholders and that, according to Morgan Stanley , promises to do better in the coming years due the benefits that “will get as wireless operator.”

In the United States the business infrastructure needed to telephony is already today the new goose that lays golden eggs. No matter what you call it fiber or transmission towers . The central point is that the network owner pocketing handsome profits arising from a position of monopoly or a maximum of oligopoly. Hence the reason the public purchase and exchange of shares launched by Ei Towers that clashes with the government’s desire to keep the 51% of Rai Way in public hands. Moreover, from the point of view of the Alfa, the offer on the towers of Viale Mazzini has another merit: Makes Waves in the troubled world of telecommunications pulling indirectly at stake also indebted Telecom Italy . The former monopoly was immediately called off the match of the antennas. However it is a fact that only a few days ago, the company has decided to market the subsidiary Inwit and its approximately 18 thousand transmission towers with the objective to make money and have more ammunition for finance new investments. “A single large operator towers transmissions could make it convenient infrastructure use even for those who have a network of properties,” says an industry expert. The risk, however, is that the new national center of the antennas to be built to the sound of equity trading with a final result disturbing: the state would become a business partner of Mediaset struggling with the arrival of new rivals such as Netflix and Telecom, worried by rumors on the shutdown of the copper network denied by the Undersecretary of Telecommunications, Antonello Giacomelli . Not to mention the fact that the deal of the antennas may be only part of a broader convergence project between Alfa and Telecom, in the midst of a delicate shareholding reorganization. < /P>

Hard to imagine the outcome of ‘offer of Ei towers on Rai Way and understand the specific gravity within the wider game Fiber in which the Government Renzi is slow to make decisions. But it is certain that the operation Rai Way has its importance in building the future of the empire of Silvio Berlusconi: the wedding of the branch of RAI and Mediaset group companies would lead to a first pole of the towers with more than 5500 aerials today mainly to the transmission of the television signal. Any new company would, however, a great potential even in the most profitable segment of the telephony as evidenced also the project, ended up in oblivion, processing Rai Way in the first Italian network of wireless access points network (hot spot wi-fi) for the cost of the fee. That is why the Secretary Giacomelli has pointed out that in the matter of the antennas there are only two solutions: “a only operat or pure ” But that does not provide content or a “ subject to public control that provides the same function. “

The foreign experience may perhaps show the way from both the industrial and below that of governance. In Europe, the business of television and telephony towers traveling time together: both the French TDF that the Spanish Abertis , have belly in both types of transmission towers with a model in which the state is still present. The Government of François Hollande has in fact 24% of TDF through BPI France , controlled by the state and 50% from the Caisse des Dépôts and can count on a strategic ally like Ardian, the former private equity fund of the insurance company Axa. The Spanish State is more in the background, but the public purse is still in the infrastructure through Abertis: the group is owner of Abertis Telecom, which has just concluded the expected purchase of 7,377 antennas for Italian by Wind 693 million. And ‘listed on the Madrid Stock Exc hange and has a large number of shareholders. Among the most important (22%) is the Caixa Barcelona , which is a member of the Foundation namesake bank in which they have a role in weight (17%) local municipalities . In France, Spain and also in Germany , the managers of the network of antennas are independent operators than the content producers as indeed wants Europe for other infrastructure such as for example those of the rail transport . It ‘obvious to all, in fact, that in contrast to the content producers also owners of the unique network would multiply the possibilities of putting a spoke in the wheel to conccorrenti, as the case of the fines received by Telecom Italy for its abuse of position dominant. On different frequencies, moves, however, the Switzerland where the transmission towers are in the hands of the owner of Fastweb Swisscom , phone operator which is controlled by the federal government to 51 per cent. The European scene, finally, only in Ireland network of towers is run by a group average, RTE , the national public broadcaster. Certainly not a company in a private entrepreneur media content as might happen in Italy if really born the new national center of the antennas with the union between Ei Towers and Rai Way.

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