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This article was published on February 14, 2015 at 19:09.
Over 40 thousand business meetings and more than 60% of trade visitors
the most significant figures of this edition of the International Tourism Exchange, which closed its doors today.
Last great event tourism before Expo 2015 Bit highlighted widespread optimism on field trips and vacations. As a note stresses were surveyed 61 781 visitors, of which 60% professionals. The approximately 2 thousand exhibitors – representing all the Italian regions and a hundred countries – met in over 40 thousand appointments matchmaking 1,500 hosted buyers highly profiled (+ 96% over the previous), of which 83% international from 70 countries and 17% Italian, to which are added over a thousand buyers, who have registered to spontan eously matching system.
“The figure of 96% of the increase of the business to regain match ago Bit a leading role in business tourism – said Enrico Pazzali, to Fiera Milano -. Bit2015 represented a real trailblazer for Expo, in line with our strategy to consolidate an international business platform, emphasizing Italy, its territory and its excellences, as drivers of development for the tourism industry and the national economy as a whole, as well as giving space destinations and emerging trends. “
Last notation: the more than one hundred top travel bloggers present met with a selection of over 150 exhibitors blogger-friendly. On the business blog Bit.NOW, 35 thousand 600 people have read the insights about the exhibitors, with peaks of over 60 thousand. They grow all metrics of online and social Bit, with increases also in 4 digits.
The appointment with Bit2016 is Fieramilano from Thursday 11 to Saturday, February 13, 2016.
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