April 9, 2016
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Milano, (askanews) – what is with Vivendi “an agreement of which we are very pleased, that looks to the future development of an industrial nature, resting all, rather it ‘cements’ on a Joint exchange of shares: 3.5% of Vivendi shares in Mediaset and 3.5% of Mediaset shares in Vivendi “. He said the managing director and vice president of Mediaset, Pier Silvio Berlusconi, at the end of the board of Cologno Monzese society. “This thing is very important because it represents the spirit of sharing future plans of Mediaset and Vivendi. We’re getting married to work together and to create value. ” “The agreement provides for the creation of a new structure – said Pier Silvio Berlusconi – which will have the ambition to produce international content to then be distributed on all platforms; making common factor of the activities of their respective countries, a key step not only to create critical mass, to get better on the market but also for technologies “because ” today it is important to make investments and give users a user experience more and more evolved; in exchange for participation in the 100% of Mediaset Premium will be merged into one which is the largest media company, Vivendi “.
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