MILAN – Official confirmation after the rumors of recent days: Yahoo! will sell the operating activities – research and advertising engine – Verizon to 4.83 billions of dollars. The agreement marks the end of Yahoo as an operating company, leaving a 15% stake in the Chinese e-commerce giant Alibaba, some not central core patents in the activity, cash and a stake of 35.5% in Yahoo Japan Corp. Verizon, however, expands the propre Internet business after buying AOL last year for $ 4.4 billion, incorporating the tools for the dissemination of advertising company that Marissa Mayer has tried with little incisiveness back online flotation. This is the launch of the official approval gauntlet to Google and Facebook to compete with them on the online advertising market. Verizon, considered the favorite from the start of negotiations that he had seen approach the dossier also AT & amp ; you some private equity funds, intends to expand in the market for advertising on the internet to differentiate his business model, for now focused on mobile telephony market where space for expansion are now restricted. Until the closing of the deal, Yahoo will remain operational and will seek to distribute its cash to shareholders.
- Topics:
- verizon
- yahoo!
- Wall Street
- Stakeholders :
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